| Three authors writing in the MIT Sloan Management review claim to have uncovered 5 ‘myths of innovation’. In brief they are:
1. The Eureka Moment. Many people think that innovation is based on a blinding flash of inspiration but the truth is more prosaic. Innovation is 5% inspiration and 95% perspiration. Most companies have plenty of good ideas but have poor processes for evaluating and developing the best ideas. Continue reading “The Five Myths of Innovation” » |
Many people have tried to define a process for innovation, but most are too abstract for me. I like the easy to remember approach found in “Robert’s Rules of Innovation: A 10-Step Program for Corporate Survival,” by Robert F. Brands. It seems to be more concrete, and chronicles several decades of practical experience to solidify the principles which together spell INNOVATION.
Read more: http://www.businessinsider.com/ten-principles-which-spell-continuous-innovation-2011-3#ixzz1G8RsQjuJ
