Blogs

An Introduction to TRIZ Theory for the New Product Development Process

What is the TRIZ Theory and how can it improve your company’s new product development process? In the innovation and business growth book, Robert’s Rules of Innovation: A 10-Step Program for Corporate Survival, author Robert Brands sets forth ten imperatives on how to create and sustain innovation. The third imperative on the list, the “New Product Development…

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Innovate to Thrive

Forbes Contributor Martin Zwilling introduction to Robert’s Rules of Innovation II: The Art of Implementation One of the biggest challenges in any business, large or small, is overcoming the natural human preference for status quo, or fear of change. It means that most team members and executives alike have a natural tendency to prefer killing…

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The Collective Effort of Creativity in Ideation

With our ever increasing aptitude for technology, CEO’s and thought-leaders are on the hunt for the next big idea; that one product or service that will revolutionize an industry. Recently, Fast Company released “The 100 Most Creative People in Business,” a list recognizing the innovative accomplishments of notable individuals; from people like Charles Arntzen –…

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Creating a Structured, Repeatable Process For Innovation

Established companies do not easily reinvent themselves.  History shows us that Innovation is often the strategy of startups – but not only is it important in getting to the top, innovation is necessary in order to stay on top. New talent, new techniques, and new products are all needed to stay abreast of the competition.…

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Author Interview – Robert's Rules of Innovation

Fellow Author Paul Sloane of www.destination-innovation.com recently interviewed Robert Brands after having read Robert’s Rules of Innovation. See Video Clip below: Book Review: http://www.amazon.co.uk/gp/product/0470596996?keywords=robert%27s%20rules%20innovation&qid=1429569072&ref_=sr_1_1&s=books&sr=1-1   Order Robert’s Rules of Innovation  

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Observation, Measurement, and How They Lead to Sustainable Innovation

The degree in which a company prioritizes sustainable innovation can often become the difference between a successful business and a struggling business. True innovation does more than just meet the immediate exigency of consumers and clients; it anticipates those demands and needs, providing products and/or services that radically changes the landscape of the marketplace. However,…

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Complacency, Stagnancy, and Their Effects on Innovation

Though competition is an unavoidable aspect of business, its effects can potentially foster or deter innovation depending on a leader’s management style. Celebrating success and discouraging failure is a familiar binary for most, but what would happen if a business decides to reverse that paradigm? What if we celebrated failure, and discouraged dwelling on our…

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Exponential Leadership and Innovation

“If I had asked people what they wanted, they would have said faster horses.”  While there is no hard evidence to attribute the above quote to Henry Ford, there is no argument that he was a visionary of his time. He created something that consumers didn’t realize they needed, by making the automobile affordable. He…

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IT’S ABOUT THEM: LEADING FOR INNOVATION

Great leaders blaze new trails, inspire new ways of thinking, and lead their organizations with purpose. In order for any company to meet its goals and to achieve sustainable Innovation, leaders need to inspire their teams, top to bottom, and bottom up. They must involve their entire organization in the vision, and promote an honest and…

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